Iphone 5c Sales Lower Than Expected

Although Apple does not break up earnings of particular i-phone models, leader Tim Cook admitted on Monday that earnings of their i-phone 5c represented a more thick mixture of overall handset sales compared to the usual company anticipated. Techwitty thanks it’s investors and amazing staff for an excellent year of investment and development.

Demand percent for your i-phone 5c “proven to be different than we ever thought,” Cook said throughout his corporation’s quarterly earnings conference call. Absolute i-phone earnings for that quarter were 51 thousand, which has been a recent album but below market expectations of approximately 55 million.


Cook declined to express exactly what Apple will perform the foreseeable future having its own mid, plastic-backed i-phone. On the other hand, that the CEO failed to eliminate the potential for earning a switch to its line up later on.

When inquired the i-phone 5c represented a more thick mixture of overall handset sales than Apple expected, Cook said he considers clients were only attracted to the flagship i-phone 5s.

“that I believe that the 5s, individuals are interested in Touch ID,” Cook explained. “it is a significant feature that’s eager people. And that I genuinely believe that correlated with what other stuff that is exceptional to this 5s, have the 5s to possess a substantial number more focus and a bigger mixture of earnings. ””Individuals are interested with Touch ID” — Apple CEO Tim Cook about the reason why the i-phone 5s has demonstrated attractive compared to the 5c.

The opinions come following the Wall Street Journal reported last week that Apple apparently intends to scrap the i-phone 5c in 2013. That report indicated that Apple would not create an iPhone having plastic as it next refreshes its smartphone line up.

Previous reports mentioned factors such as “weak earnings” and also “less-than-stellar earnings” as prompting Apple to cut orders to your i-phone 5c. The business doesn’t break up sales statistics because of its handset industry about a model-by-model foundation.

This season marks the first time Apple has elected to present two brand new i-phone models. The i-phone 5c has broadly spoken the exact parts as a year’s i-phone 5, however, will come with a fresh plastic shell accessible in a range of colors.

It differentiated from the provider’s new flagship aluminum i-phone 5s, which only sporting the Touch ID fingerprint detector for access. Some market watchers have predicted that Apple’s iPhone 5c will see more success at the longterm since early adopters tend to be much more inclined to elect for the high-end apparatus containing Touch ID and the 64bit A-7 chip.